Description du poste
Sales Manager- Amazon
Position Overview
The Amazon Sales Manager is responsible for driving sales growth, profitability, and market share across all product categories on Amazon. This role develops and executes strategic sales, merchandising, promotional, and marketing initiatives to maximize product visibility, increase conversion, and enhance the customer shopping experience.
This position serves as the key liaison between internal teams and Amazon, using data-driven insights to optimize assortment, manage profitability, identify growth opportunities, and support successful execution of new product launches and promotional programs. The role owns overall Amazon business performance, including sales planning, P&L management, inventory alignment, content optimization, and performance reporting.
Key Responsibilities
Develop and execute strategic Amazon sales and merchandising plans.
Create and manage new product launch strategies to drive traffic, conversion, and visibility.
Optimize site merchandising to improve customer experience.
Lead promotional planning and execution to drive sales growth.
Partner with Amazon SAS and internal teams on ongoing and peak-season initiatives.
Develop and maintain business reporting.
Manage quarterly P&L performance across assigned divisions.
Identify catalog gaps and new growth opportunities in partnership with cross-functional teams.
Skills and Competencies
Strong knowledge of Amazon Vendor Central and e-commerce operations.
Experience with Amazon merchandising, promotions, advertising, and product launches.
Strong understanding of digital marketing, conversion drivers, and online retail strategy.
Ability to develop and execute strategic sales plans.
Strong financial acumen with P&L and ROI analysis experience.
Advanced Excel and data analysis skills.
Experience optimizing product assortment, bundles, and brand stores.
Strong collaboration skills across Sales, Marketing, Finance, Supply Chain, and Amazon teams.
Excellent communication, presentation, and influencing abilities.
Strong project management and execution skills in a fast-paced environment.
Education and Experience
Bachelor's degree in Business, Marketing, E-Commerce, Finance, or related field preferred.
35 years of experience in E-Commerce, Digital Marketing, Sales, or Retail.
12 years of Amazon Vendor Central or Seller Central experience preferred....