Senior Marketing Manager at Elevare Human Solutions Limited

Company: Elevare Human Solutions Limited Location: Nigeria State: Lagos Jobs Job type: Full-Time Job category: Sales/Marketing Jobs in Nigeria Elevare Human Solutions Limited – Our client, a Consumer Goods, Packaged Food (FMCG) company, is recruiting to fill the position below: Job Title: Senior Marketing Manager Location: Lagos, with regular travel as required. Employment Type: Full-time, Permanent. Industry: Consumer Goods, Packaged Food (FMCG) Level: Senior Management (typically 8 to 12 years) Job Description They are seeking an experienced Senior Marketing Manager to lead brand development, consumer engagement and product launches across packaged food categories. The successful candidate will develop practical marketing plans that increase brand awareness, encourage product trial and repeat purchases, and deliver measurable commercial results. The role requires a strong understanding of the Nigerian consumer goods market, particularly packaged food products, as well as the ability to coordinate marketing activities, manage agencies and work effectively with cross-functional teams. Key Responsibilities Develop and implement brand strategies that support business growth and strengthen market positioning. Manage the brand portfolio and identify opportunities to improve brand awareness, consumer engagement and sales performance. Conduct consumer research and market analysis to understand customer needs, preferences and purchasing behaviour. Support product development, packaging decisions and the introduction of new products. Plan and coordinate product launches, consumer activations and promotional campaigns. Manage relationships with advertising agencies, creative partners and other marketing service providers. Coordinate digital marketing activities and other communication channels to reach target consumers. Prepare and manage marketing budgets, monitor expenditure and evaluate campaign effectiveness. Track marketing performance and provide reports with practical recommendations for improvement. Collaborate with Sales, Commercial and other teams to ensure marketing activities support business objectives. Identify opportunities to improve marketing efficiency and deliver results within available resources. Requirements and Qualifications Bachelor’s Degree in Marketing, Business Administration or a related discipline. Relevant postgraduate qualifications or...